KLM
Sky High
Collection

Last couple of years I have been in the the development of the inflight retail sales of KLM. To make an selling inflight retail brochure which talks KLM DNA and just works as it should. My personal mission is to make it ahead of it's time. I think quality is measured that way and suits KLM very wel.

2016 – Best Airline for Inflight Retail (Frontier Award Cannes)

2016 – European Best inflight Duty Free Program (Pax International Magazine)

2015 - European Best Inflight Duty Free Program (Pax International Magazine)

2015 - World Wide Best Airline for Inflight Retail (Airline Retail Conference, ARC London)

2015 - Best Airline for Inflight Retail (Frontier Awards Cannes)

Design direction
Art direction
Photography

Artworking
Retouche

This is an example of a regular spread. The grid is developped for two or three products per page.  Four would also be possible but infomational text should be reduced and is only suited for more inexpensive products.

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Monthly special

Every month at least one special is made to bring attention to some products. More of a inspirational page or spread. 

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